Starbucks CEO Brian Niccol earned a $5 million bonus

Starbucks, Taco Bell

Starbucks' Niccol aims to tame the chain's mobile order floods
Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
Starbucks Reports Weak Earnings as It Tries to Woo Back Customers
That showed in the company’s results. While improving, revenues and same-store sales were still lackluster, as Starbucks ...
Starbucks' sales turnaround plan seems to be working
Starbucks reported first-quarter results that were better than expectations, though sales at the coffee chain still fell.
Starbucks' better-than-expected results point to turnaround taking root
Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday, in early signs of the ...
Starbucks Q1: Wholesale Business Changes Are Incoming, And They May Not Work
Starbucks shares surged on new CEO's plan, but declining sales and high valuation pose risks to the company's future ...
Starbucks North America Head Step Down as Part of Turnaround Plan
New CEO Brian Niccol is making changes at the top amid efforts to improve retail team and store performance. Starbucks ...
Starbucks to add ‘panic buttons’ in stores to boot ‘laptop lurkers’ and loiterers
Starbucks will be installing “panic buttons” at a number of locations to help staff non-confrontationally kick out customers ...
Starbucks reports better-than-expected quarterly sales as turnaround efforts begin
Starbucks has reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start to take ...
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Starbucks plans to cut 30% of its menu, make changes to mobile ordering, CEO announces
Starbucks will trim "roughly 30%" of its menu items by the end of the 2025 fiscal year, CEO Brian Niccol said Tuesday. Why it ...