Starbucks North America Head Step Down as Part of Turnaround Plan
New CEO Brian Niccol is making changes at the top amid efforts to improve retail team and store performance. Starbucks announced a slew of changes, including the exit of its North America president Sara Trilling, on Tuesday as CEO Brian Niccol tries to revive demand at the struggling coffee chain.
For Starbucks ( SBUX) CEO Brian Niccol to achieve maximum greatness — which would boil down to a sustained turnaround in North America sales by later this year — he must improve consumer perception ...
Mike Grams and Meredith Sandland will divide responsibilities in newly created roles as part of a refreshed corporate ...
Starbucks introduces panic buttons and conflict de-escalation training to address customer behavior in U.S. stores.
Last year, on a podcast, Schultz, who is no longer Starbucks’ CEO but is still a major shareholder, described the scene as “a ...
Starbucks Corp. (Nasdaq: SBUX) CEO Brian Niccol is once again shaking up the coffee giant's C-suite, and he's bringing more ...
Starbucks CEO Brian Niccol is promising more caffeinated growth but isn't yet ready to put hard projections around when. And ...
Other recent Starbucks executive changes under Niccol’s leadership include the company hiring its first global chief brand officer in October, promoting Molly Liu to head Starbucks China, and hiring ...
In what promises to be a busy week for Starbucks ahead of its Tuesday earnings, the brand followed up Monday news of in-store ...
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