As in any field, trends in graphic design come and go, and a more abstract outlook with wordmarks, logos and branding is happening right now. While we’re seeing a slight rejection of minimal, sans ...

Abstract logos that look nice may look great on a website but will not be as effective in reinforcing the story of your brand to your target audience. - Young-Sae Song , Arctic Wolf Networks 5.

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research shows that logo colors don’t communicate in isolation: background color, ...

Longines Longines. Longines proudly refers to itself as “the brand with the winged hourglass logo.” Registered in 1889, it’s said to be the oldest of its kind still in use in its largely original form ...

The Fox logo has undergone a subtle redesign, with a chunky new version also created for animations, which show the original logo morphing into the geometric version. According to Trollbäck+Company, ...

A British design studio reduces some of the world's most recognizable logos to abstract paintings. ... They're still totally recognizable. Brands That Matter Extended Deadline on Friday 6/6! LOGIN.