Having a CRM strategy in place brings economic benefits. Along with the appropriate upgrades and improvements, a focus on the customer can boost customer satisfaction by up to 30% and employee ...

Monday’s Musings: Q1 2011 State of Social CRM and CRM From An EMEA Point Of View Best Practices: Applying Social Business Challenges To Social Business Maturity Models Research Summary: Software ...

CRM systems have evolved from the clear business recognition that the customer, and hence management of customer relationships, should be a fundamental element in any corporate strategy. Industry ...

The customer relationship management (CRM) software market is on an impressive growth trajectory, with projections indicating a leap to over $48 billion in revenue by the end of 2024. This upward ...

CRM strategy is a living, breathing thing that should never be treated as though it’s set in stone, given all of the data forever at our disposal. A robust test-and-learn plan should be baked into ...

For those unfamiliar with Customer Relationship Management (CRM), it’s time to familiarise yourselves or be left behind. A CRM is a strategy to manage your company’s interactions with your ...