BMW is introducing a new logo, the biggest redesign it’s had in over 100 years. The new design is a more modern and flatter look, with a transparent background that replaces the outer black ring.

A very real legal drama over coffee is brewing on the set of a fictional TV show. The ranch of Tyler Sheridan, who is the showrunner and creator of the hit TV show “Yellowstone,” is suing the ...

The Seattle Space Needle has sued a local coffee chain for using its trademarked logo in coffee shop branding and merchandise.

Whether you love or hate its coffee, there is no denying that the Starbucks brand is a juggernaut. The green siren logo—with her ingeniously asymmetrical face—is a universal beacon for a ...

STARBUCKS is known for its delicious coffee and eye-catching logo, but it didn’t quite start out that way. While the taste of its coffee and teas has been consistent, the company has made var… ...

Whipped cream or Space Needle? The iconic tower had sued, saying a coffee-shop logo design looked too similar to its own.

The City of Chicago is suing a Rockford-based coffee company for trademark infringement, claiming the company’s logo is an imitation of the Chicago Fire Department’s symbol. Fire Department ...