Banners rarely work alone. They often complement other marketing tools like flyers, social media, email campaigns, and ...

National Council of Social Service (NCSS) has appointed independent creative agency Ink + Pixel as its creative agency for a ...

From corporate learning platforms to Discovery`s Vitality platform, `gamification` has become a part of many people`s daily ...

Eric Flinn, executive creative director for Danone, agreed. "We’re going in the direction of an always-on storytelling approach, with a lot more earned media," he shared.

Integrations with Google, LinkedIn and Microsoft: GenStudio for Performance Marketing provides a single, self-service application for creating paid social ads, display ads, banners, marketing ...

The Drum team is on the ground at the ANA Masters of Marketing 2024 this week in Orlando, Florida. Here are the real-time insights we’ve been hearing from industry leaders.

MIAMI BEACH, Fla., October 14, 2024--Today, Adobe (Nasdaq:ADBE) announced the general availability of Adobe GenStudio for Performance Marketing, a new generative AI-first application that empowers ...