Boox is releasing its first desktop color e-ink monitor. The company already makes a monochrome model called the Mira Pro, but the new one, gracefully called the Mira Pro (Color Version) brings ...

A neuromarketing expert explains why Google, Facebook, and Twitter all use the same color branding. AFP via Getty Images. Well, turns out it’s all to do with ~psychology~.

WHY, INDEED, HAVE writers been so drawn to the color? According to surveys, blue is by far the world’s most popular hue, regardless of geography or gender — mostly owing to our favorable ...