The familiar Ubisoft logo has undergone a makeover, with the blue swirl being replaced by a much more minimalistic and flat white logo. The change arrives nine years after the last logo change.

The now old logo said “Eagles” in an arch shape, with sharp edges coming off of the “E” and “S.” The wordmark also looked 3D. Now, the logo is written straight, with those sharp edges ...

The company said that the new logo is based on colours inspired by the food it serves. The old burger logo, which was introduced in 1999, has now been replaced by a more subdued, vintage-looking one.

Magic new uniforms, explained: Why Orlando opted for updated jerseys, rebranded logo ahead of 2025-26 season Teddy Ricketson Teams have a lot of pressure to put forth a strong identity.

Reading: “Minimalistic Fruit Design!” Apple Set To Sue Tiny Rival Over Its Fruity Logo ...

Magic new uniforms, explained: Why Orlando opted for updated jerseys, rebranded logo ahead of 2025-26 season Teddy Ricketson Teams have a lot of pressure to put forth a strong identity.