Do not let design distract consumers, in the event your logo is too difficult to decipher or too dubious to describe. In comparison, the right logo can inspire loyalty and instill a love for ...

Websites that offer to create a logo for 5, 30 or 300 dollars abound, complicating the task of differentiating a full-service design studio from quick-turnaround, low-priced alternatives.

[Image: Wiki Commons] Mexico 1968. The best Olympic logo has got to be Lance Wyman’s design for the 1968 Mexico City Games. Wyman was only 29 when he flew from New York to Mexico on a one-way ...

Great logos help to build and maintain instant brand recognition and consumer awareness by visually linking the logo to the business, product or service it represents. If you have a creative flair ...

And while logos are out of sight at the Masters, that does not mean they are out of mind. Golfers at the 2022 edition of the major tournament are given the new electric Mercedes EQS as a courtesy ...

On Feb. 19, six teams of Pennsylvania College of Art & Design students, faculty and staff participated in the 14th annual Designathon. The event, which is held by the college's American Institute ...