“Pepsi’s Logo Finally Looks Normal Again,” read a headline in Food & Wine. Others took the opportunity to revisit Pepsi’s somewhat unenthusiastically received 2008 rebrand.

The announcement of TripAdvisor's new rebrand, designed by Koto, features most of the above. But the brand has also found a ...

The logo reflects the feel of the company, whether that means reliability, ... A well-designed and well-established logo should be identifiable without any other prompts.

How do people feel about some of the biggest logo changes of last year? Do they like the revamped version or the previous look? To find out, Visual Objects surveyed 1,000 consumers in the United ...

Marvel Fans Aren’t Sure How to Feel About the Loki Logo Marvel Studios provided updates on a wide array of projects during yesterday’s San Diego Comic-Con […] By Jenna Anderson ...

The visual of the logo makes the moment feel big, and the NBA should focus on making moments feel bigger — especially for a television audience.