Some of the most iconic sponsorships in sporting history have been forged in Formula 1. But today there is much more to such partnerships than simply paying for a spot on the car’s livery, as ...

Coverstory • Formula 1. F1: The Most Unusual Sponsors in F1 History. Published: 23 Dec 2024, 07:00 UTC • By: Ed Spencer. 9 photos. ... Sponsors such as Marlboro cigarettes, ...

With cigarette giant Benson & Hedges pulling his sponsorship after Formula 1 banned tobacco advertising, Jordan felt he could no longer keep up with his rivals and sold the team to the Midland ...