Google Marketing Live 2023 unveiled new generative AI features for Google Ads, Performance Max, and Product Studio, simplifying campaign creation and enhancing ad relevance.

Google unveiled 30 product updates at Google Marketing Live, mostly focused on AI. Key updates include AI-powered image editing, animated image ads, and new ad placements.

Google has launched three brands and solutions for its advertising products: Google Ads, Google Marketing Platform, Google Ad Manager. The new Google Ads brand aims to support publishers of all sizes, ...

Unsurprisingly, AI took center stage during the various announcements made today at Google Marketing Live 2024. Updates also focused on creatives, data and giving the consumer what they want ...

Enhancements that, according to Google Ads VP Jerry Dischler, will “bring AI front and center, making it the best tool in your marketing toolkit.” On the heels of Google I/O — the company ...

At the Google Marketing Live event, the search giant announced further plans for its AI tools, promising that it will ‘continue to shape the future of marketing’. Here are the five most ...

At its Google Marketing Live event today, the tech giant announced that it’s launching Product Studio, a new tool that lets merchants easily create product imagery using generative AI. Brands ...

In this episode Seth speaks with Lorraine Twohill, the long-time CMO at Google, someone who understands product marketing, arguably as well as anyone ever, and better than almost anyone ever. As ...