It looks more like a trucking company logo than a neighborhood grocery store.” The store’s last logo refresh was in the 1990s, Harris Teeter spokeswoman Danna Robinson told The Charlotte Observer.

King’s Hawaiian, maker of sweet buns and rolls that come in distinct bright-orange packaging, is retooling its branding as part of its 75th anniversary.

Kroger has introduced a new brand message and logo design. Kroger Kroger (KR) has transformed its business by introducing a new branding message and logo. The grocery retailer said the marketing ...

That's what Kroger is doing with its logo on its corporate headquarters. The grocery giant announced Wednesday that it is replacing the signage on its Vine Street high-rise in downtown Cincinnati.