Impact, a common typeface, is the go-to font for image memes. The reasons are varied.

Simpson started Impact Racing in 2002 after fending off rumors that a seatbelt made by his former company, Simpson Performance Products, played a role in Dale Earnhardt's death.

At Don Schumacher racing, they still trust Impact, Lewis said. The team does know its safety gear has the certification required to compete, which comes as a relief. "To replace all those products in ...