News

We knew Jaguar’s rebranding strategy was disastrous for the brand, but new hard data shows just how badly sales tanked. While ...
Jaguar’s rebranding was striking in its departure from the familiar cues that had defined the brand for decades. The iconic ...
Jaguar's Type 00 has been showcased to the British public for the first time this week. We got up close and personal with it ...
JAGUAR sales have plummeted 97.5 per cent after the car manufacturer faced fierce backlash over its woke pink “rebrand”. The ...
Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the ...
Jaguar's European vehicle sales crash to just 49 units in April after rebrand distances brand from performance roots.
Jaguar, once the epitome of British automotive prestige, is now facing one of the sharpest sales collapses in its storied ...
Tata Motors Ltd, parent company of luxury automaker Jaguar, is under fire after Jaguar’s European vehicle registrations ...
JLR's turbulent journey under Tata Motors, facing challenges in revenue, EBIT margins, and market access amid global ...