F rom logos, packaging design and store displays, to social media campaigns and even gaming apps, graphic design has become as essential to fashion as the clothes themselves. Behi ...

Good graphic designers understand the emotion, connection and motivation that go into a brand personality, and they will create a way to connect all of those factors to the design of the logo.

Designing a logo is an exciting first step toward building a visual identity. But if you stop there, you’re missing out on ...

Graphic designers say the top logo trend of 2024 is simplified geometric/basic shape, and the most popular logo font this year is Helvetica. About the research: The report was based on data from a ...

Develop graphic T-shirt designs, logos and a brand name using your market research. Every aspect of your brand should reflect the values and tastes of your target market.

French graphic designer Sylvain Boyer thinks so, and he’s started a project to demonstrate it. All it takes, he says, is to redesign the logos to use less ink.

CU Boulder achieves its unique visual identity by using four core design elements—lockups, colors, fonts and Be Boulder. graphic marks—as well as several extended design elements. When applied ...

Armin Vit, editor of the corporate and brand identity blog Brand New and principal of graphic design firm Under Consideration, penned a review of the new logos, in which he described both the ...

Jan Šabach, a graphic designer and creative director of the design and brand consultancy Code Switch, says the new logo appears to lack a coherent strategy or represent a clear idea.