The University of Utah says it’s worried its block U symbol isn’t distinct enough — so it’s now moving to a new logo.

Yesterday, when I was writing about Bentley’s logo re-design, I used the Ford logo as an example of just how long-lived ...

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

Re: Is it time for a new Canada logo? Online, June 23 No, a new logo is not needed. Who thinks up these things? Was any ...

NBA Commissioner Adam Silver addresses why there are no NBA Finals logos on the court, last seen in 2014. Sports newsletter 🏈's best, via 📧 Studio IX 🏀⚽️🥇 Club World Cup ⚽️🥇 ...

No matter what PWHL fans think of their team's new logo however, they'll never be as bad as these hockey logos. Advertisement Here are some of the worst hockey logos of all time.

MLB.com reported that the team will add the player’s No. 21 logo back to the right field wall at PNC Park after it was removed to place an advertisement on the space. The logo has been in place ...

There's also some green in the logo, so the Eagles could certainly be back next year. But that green could also be for the Jets or Packers. And this is what happens when you start going down this ...

Orlando has brought back a version of its classic logo and showed off 3 new uniform looks for next season. Official release Franz Wagner, Jalen Suggs and Paolo Banchero model some of the Magic’s ...

Super Bowl XXXIX’s logo prominently featured the Dames Point Bridge, an iconic structure in Jacksonville, Fla. These logos continued until 2010, when the NFL shifted its design philosophy again.

Walmart last tweaked its logo in 2008, when it dropped the star used between Wal and Mart and combined the words into one. The new identity was tied with a period of slumping sales for the company ...

The PWHL released their new logos this week. The responses were mostly positive, but for those fans who were not, looking at these logos, none of them will ever be as bad as these hockey logos.