A company can use any number of tools to grow its business, but adopting a marketing automation suite into a company's sales process is one of the more necessary options. Marketing automation provides ...

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ZapUp, a pioneering SaaS platform, a product of Perky.ai transforming how brands engage with customers on WhatsApp, has ...

RANCHO MIRAGE, CA – An Expedia executive at the Mobile Shopping Summit 2015 claimed that mobile marketing automation enables the brand to personalize push notifications, emails and in ...

Zeta Global (NYSE:ZETA) offers AI marketing cloud services through the Zeta Marketing Platform, which leverages advanced AI and countless consumer signals to help marketers acquire, grow ...

CHICAGO, April 15, 2025 /PRNewswire/ -- ActiveCampaign, a leading marketing automation platform, has acquired Mexico City-based Hilos to expand its capabilities and deliver the most advanced ...

a vendor of AI-powered process automation software, has named Intel veteran Tim McDonough as the company’s new chief marketing officer to drive global awareness of the company’s AI software.

India holds a significant position in this market, contributing 4% to 7% of the global share in marketing automation and SaaS platforms. This positions India not only as a rapidly developing ...

That's why choosing the right marketing tools is crucial for long-term success. With the imminent emergence of various AI and automation tools in marketing and PR, here are insights on navigating ...