The 1960s-inspired hoodie features the original Taco Bell logo, pre-bell, on a khaki sweatshirt. The brand played with fonts in the ’70s, and the typography is featured on a brown sweatshirt.

Taco Bell invited me for a taste test and tour of its headquarters. I tried the new vegetarian protein on my favorite Taco Bell items. The chain had the iconic original location sitting out back.

Taco Bell's first menu only had five ... SF Gate Logo Hearst Newspapers Logo. Skip to main content. Newsletters. ... including a change in the 1970s from the original chili burger to the Bell Burger.

1960s: Tostada ($2.19) The Tostada debuted when the original Taco Bell opened its doors. This combo of crispy corn tostada shells, refried beans, a “tangy” red sauce, lettuce, and cheese was ...