Artificial intelligence is revolutionising packaging design, allowing brands to predict consumer reactions and create ...

Created by Dispenser Studio, Pasta Luciano's packaging is a prime example of how bold design can create a standout shelf appeal. Embracing the graphic nature of large geometric shapes, the ...

Brightly colored packaging does more than attract attention on store shelves. A new study in the Journal of Marketing reveals ...

For example, in countries where reading direction is from right to left, such as Arabic-speaking nations, packaging design must adapt to accommodate this, ensuring that the text flows naturally for ...

In an evolving landscape, plastic packaging has embraced innovation to support sustainability and packaging design needs.