Customer acquisition strategies receive a lot of focus—new customers are essential for any business. But you may have heard the numbers before: it costs six to seven times more to gain a new ...

Shopify reports on 8 strategies to boost customer loyalty, emphasizing subscriptions, niche marketing, personalization, and ...

Every sales playbook starts the same way: Get more customers. But growth isn’t a numbers game; it’s a loyalty game. In most ...

One of the most strategic moves we make involves showcasing positive reviews, testimonials and user-generated content to ...

13 ways to retain existing loyal clients—no matter ... Customer success teams play a major role in retaining existing loyal customers if they remain proactive and offer an empathetic ear in ...

Nearly three-quarters of B2B revenue comes from existing customers. Here's advice on how to keep the accounts you already ...

Making enough income from an existing business is not a child’s play. While it is easy to attract customers on a face value, retaining those customers is where most business owners have failed ...

It is sometimes easier to keep retain your customers than it is to build a new one. But how to make people more loyal and return to you?

One of the principles of good business is to remember that it is less expensive to have customers become repeat shoppers than ...

Sales leaders look to increase account activity rather than account numbers, Gartner finds. Plus: Human agents reemerge as essential components in customer service strategies.

The Plumb Club July podcasts focus on growing sales through clienteling.

Lenders today spend about $400-700 trying to retain existing customers and upwards of $1000 to acquire new customers. By using Precision Marketing, lenders can drive down the cost of customer ...