The insight into customers' real needs, through a holistic perspective, is a challenge for all the companies functioning within the frame of the information technologies. By using contemporary digital ...

Nohar Zmora leads marketing at Kaltura. She is passionate about helping marketers create creative and data-driven digital experiences. “Growth hackers,” armed with a potent combination of practical ...

When marketing and corporate communications operate as one, they become the trust engine that protects brands, businesses and ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

This paper draws from interviews with local communities and smugglers themselves along the Niger-Libya corridor. About the authors ...

How does Neeraj Paper Marketing Ltd's debt to equity ratio compare to industry standards? Neeraj Paper Marketing Ltd's total debt-to-equity ratio is 58.46%.

All companies want to provide their customers with richer and more engaging experiences. The challenge is how to scale the experiences in a way that does not depersonalize or commodify them. Enter ...

Isometric exercises are a great choice for building strength and endurance. Here are 8 isometric exercises for you to try.

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Paul Tunnah sat down with AstraZeneca's vice president of sustainability strategy and engagement Jim Massey to discuss how the global pharma company is embracing a green future. There has been a ...