Despite waves of hype, mixed-reality technology has yet to achieve mainstream adoption due to high costs, hardware ...

The evolution of augmented reality in branding reflects broader changes in consumer behaviour and expectations. Today's ...

What is holding augmented reality back? AR pioneer Kharis O'Connell has turned his back on the technology and talks openly ...

The tech firm, which has been influential in the augmented reality sphere for over a decade, recently introduced the Rokid AR Spatial, a lightweight, high-functioning pair of Spatial Computing glasses ...

How do you keep high school kids engaged in the classroom? One University of Denver professor thinks he has the answer: ...

TrueMeeting's technology uses smartphone scanning to generate digital avatars, capturing users' real-time facial movements ...

Apple has acquired Israeli startup TrueMeeting (formerly CommonGround), which developed realistic digital avatars for video ...

Rokid, a global phenomenon in innovative augmented reality (AR) glasses and spatial computing device categories, is serving ...

Amazon Prime Day 2025 is bringing the hottest deal on the AR glasses that have taken the internet by storm. The XREAL One, ...

Apple is set to launch its smart glasses in 2027, challenging Meta's Ray-Ban. Unlike the Vision Pro, these glasses will be ...

In a video demonstration of the tech, García Martín says the team is in talks with various companies about commercializing ...