Wooter said in a trademark lawsuit, opens new tab filed on Tuesday that Calia's logo is virtually identical to its infinity-symbol branding and likely to cause customer confusion. Sign up here.

Crafting a symbol that captivates isn’t mere luck or magic. It’s a blend of insight, creativity, and strategy. Remember, a logo is more than just eye candy; it’s the heartbeat of your brand. So, take ...

A Bathing Ape is among the best fashion brand logos (1993 to Present) (image via Getty) Japan's A Bathing Ape stands out for the streetwise aesthetics of the fashion brand's logo.

The Cleveland Charge have officially introduced the franchise’s most significant brand evolution in its 14-year ...

For the first time in more than 20 years, Amazon’s logo got a touch-up. In fact, all of its logos got a touch-up. The small but subtle changes are part of a company-wide brand system refinement ...

One popular way to do this is by incorporating hidden messages in logos. Adding a hidden message or symbol to a brand’s logo can add layers that not only makes it more unique but also incredibly ...

The symbol doesn't have a specific, universal use, but it's sometimes used to denote an abstract geometric space or object. The new logo is also nearly identical to the lowercase "x" in the ...

Events Home 2025 Events Calendar Upcoming Events Brand Insider Summit Travel & Hospitality May 14 - 17, 2025, Nashville Brand Insider Summit CPG May 18 - 21, 2025, Nashville ...

One of the most distinctive brand logos is Montblanc’s rounded, six-pointed-star-in-a-circle. It’s also one of the oldest and simplest: it’s meant to represent the snowy peak of the brand’s namesake ...