The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

While MCP is still in its early stages, there are critical steps that entrepreneurs can take today to prepare their business ...

Explore the iconic 7-Up logo design evolution from 1929 to today. Discover key branding lessons and how to apply them to your business.

Unlock the secrets of the Land Rover logo design. Learn practical tips, avoid common pitfalls, and create a lasting brand identity—even on a budget.

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

Range Rover is now considered one of four different brands under the new JLR umbrella, along with Jaguar, Defender, and ...

Range Rover now has its own logo for the first time. The luxury automaker is unveiling a sleek new look as it gears up to launch its first electric SUV later this year. Since it launched its first ...

Jaguar Land Rover is now JLR, and that has split Jaguar, Land Rover, Range Rover, Discovery, and Defender into their own ...