Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

Z, a Cambium Learning Group brand and leader in K-6 literacy solutions, announced its deepened commitment to providing flexible, practical resources designed to meet the diverse needs of K-6 students ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Healthy snack brand Kind has reworked its logo and package design to boost shelf appeal, while retaining iconic assets like ...

In 2015, Warwick University unveiled a 'modern' rebrand so divisive that students petitioned to reverse it. But now, ten ...