The overhaul was nicknamed Project Arden as a nod to the Elizabeth Arden beauty salon, best known at the time for its ...

Coca-Cola's vitaminwater has taken a different approach with its rebrand. It's ditching the previous slightly pharmaceutical-looking identity in favour of bolder branding that aims to be fun ...

Coca-Cola makes brillaint use of its logo in new 'literary' ad – and it's an instant classic. Daniel John. Sat, April 12, 2025 at 6:00 AM UTC. 2 min read.

When you buy through links on our articles, Future and its syndication partners may earn a commission. Credit: Coca-Cola / forpeople Branding nutritional drinks can present a dilemma. Often brands ...

Just four years after its inception in 1890, Coca-Cola’s logo got a dash of extra drama, as more swirls were added to punch it up. This is when it became closer in style to the Coke logo we know ...

14:32, Thu, Oct 17, 2024 Updated: 15:25, Thu, Oct 17, 2024 Coca-Cola, one of the globe's most renowned brands, is instantly recognisable by its classic red packaging and white swirling script ...

Coca-Cola has played with its vintage-style script logo in new and surprising ways recently, like in a 2024 campaign from VML and WPP Open X that used authentic but unauthorized hand-drawn ...

Just four years after its inception in 1890, Coca-Cola’s logo got a dash of extra drama, as more swirls were added to punch it up. This is when it became closer in style to the Coke logo we know ...

Coca-Cola is reviving its iconic “Share a Coke” campaign for the first time in over a decade. The Coca-Cola Company “Share a Coke will encourage this audience to tap into the nostalgia of ...

Coca-Cola CEO James Quincey presented Trump with a bottle that replaces the traditional Diet Coke logo with a label showing an image of the White House and text that says: "The Inauguration of the ...