What started as one has now turned into many. Hamlyn takes everyday cowgirl hats and adds her own creative touch from big and bold, to feathers and even sports. The more unique the better.

Shoppers can pick from a selection of ready-to-wear hats or they can ask Lassen to create custom hats using charms, wraps, bows or other adornments. "The majority of my work is all custom ...

Kenzie Holland's creations start with a conversation. What is their favorite color? Do they have a particular style profile ...

Nicholson Hat Co. and natural dyer Smith and Len are teaming up to create one of a kind custom hats.