New research from the Baroni Center for Government Contracting at the George Mason University shows the industrial base and competition are healthy.

Memac Ogilvy's Bhaskar Bateja shares his answer to the question of innovative creative strategy in the age of Gen AI.

In a global study over four years, researchers discovered that people who are seen as cool share similar traits in countries ...

Market research is not a new discipline and you would think that we would know what is and isn't market research by now. However there are times when it doesn't seem clear.

Under Public Service Loan Forgiveness, borrowers who work for the government and certain nonprofit organizations can have their federal student loans cancelled after doing this work for at least 10 ...

The Baroni Center’s 2025 Government Contracting Trends and Performance Index offers an analysis of about 200,000 GovCon firms ...

What Is DAGMAR? DAGMAR (defining advertising goals for measured advertising results) is a model used in marketing to establish objectives for an advertising campaign and measure its effectiveness ...

We spoke with Tahiri about the evolution of nutrition innovation, the importance of understanding consumers on a deeper level ...

Toddlers are being targeted with books that present a positive vision of becoming transgender, research has found. Campaign ...

Technically, this situation wouldn't meet the IRS definition of fair market value because the property owner may be an unwilling seller. However, the principles of FMV still apply.

Some experts see promise in targeted sales of federal land at low cost instead of big sell-offs at market rates. Such sales ...