You want to look for suitable mobile CRM platforms that go the extra mile in offering additional features, like integrating data reporting and analytics into the system too, including marketing ...

By integrating AI across the funnel, Stitch Fix, the online personal styling platform, reported a 9% year-over-year increase ...

Companies have been able to segment customer data for years, but AI takes it a step further, enabling brands to target offers ...

The best companies aren’t chasing AI trends—they’re building systems that eliminate guesswork and bring certainty to every ...

“Right now, growth is top of mind, and AI can be an enabler of it,” says Klumper. To understand how chief marketing officers are harnessing generative AI both for their own day-to-day tasks and across ...

Explore how healthcare provider (HCP) marketing is entering its Pharma 4.0 moment by leveraging AI for real-time campaign optimisation.

Ann Mukherjee Marketing Summit, Booth faculty and alumni leaders examined AI’s power to connect brands to customers.

Since incorporating AI, he’s calculated the results it’s had on his company. “Over 700 hours saved in the last four months, or $12,000.

Chinese artificial-intelligence companies are loosening the U.S.’s global stranglehold on AI, challenging American ...

The campaign has been under investigation by Cannes Lions following allegations that the case study video in the entry was doctored, including using AI and a mock news coverage segment. A Cannes Lions ...

Agents matter because they “open up a whole set of opportunities for working with people for getting tasks done, and that’s what we expect from AI systems,” Kamar says. “AI agents are not only a way ...