Red Lobster’s “irresistible” all-you-can-eat shrimp promotion has indeed proved hard to resist. The Ultimate Endless Shrimp deal has been so popular that it helped cause a drop in third ...

It was a simple plan. Business tends to slow down at Red Lobster locations during the third and fourth quarters, so its parent company, Thai Union, launched a new promotion. For $20, customers ...

Red Lobster said that its “Ultimate Endless Shrimp” deal which allows customers to pay $20 for all-you-can-eat shrimp is partly to blame for its $11 million loss in the third quarter.. The ...

Even losing $11 million seemed to stoke customer cravings for more shellfish. Red Lobster vastly underestimated how much shrimp people could eat—but it still may be a marketing win. LOGIN ...

A month ago, we received an email that really caught our attention. It was from a listener in Ireland named Niall, who has been feeling isolated during the pandemic. He was wondering if we could ...

The chain rolled out the $20 all-you-can-eat shrimp promotion to increase the number of visits to its restaurant. Red Lobster had previously offered the long-standing promotion once a week.

The seafood restaurant chain announced it filed for Chapter 11 bankruptcy Sunday, less than a week after mass closures of locations across the U.S. were reported.

In hopes of attracting more customers during the summer and fall, Red Lobster in June made one of its most popular specialty dishes a mainstay on the menu: Ultimate Endless Shrimp. In the past few ...

Item 1 of 5 A customer enters a Red Lobster restaurant, the U.S.-based chain that filed for Chapter 11 bankruptcy protection, in Alexandria, Virginia, U.S., May 20, 2024.