We review email newsletter tools you can use to grow your brand. Boost open rates, get more subscribers, and generate more leads with the right tool.

Boost profits, sales, and retention by training managers to give feedback, hold real one-on-ones, and recognize wins.

Integrating your LinkedIn and email marketing efforts is an effective, efficient way to build trust, engage audiences and drive conversions.

Learn how to enhance email deliverability and ensure your emails get read and acted on. Get essential tips for email testing and maintaining a strong sender reputation.

The newly released Dotdigital Global Benchmark Report 2025 reveals a surprising trend: email volumes rose 23.9% year-over-year, and engagement metrics improved alongside them.

Litmus's Jaina Mistry offers email newsletters represents a significant opportunity for brands looking to build authentic connections.

The marketing measurement plan is a powerful framework that helps businesses map the inputs for accurate, strategically aligned data.

Boost your email engagement with our expert guide! Discover 30 actionable email design tips that will skyrocket your open and click-through rates.

With customer journeys more complex than ever, engagement metrics provide the insights you need to nurture leads and stay competitive.

Optimizing campaign frequency. Adjust email frequency based on engagement. Send fewer emails to less-engaged subscribers while increasing opportunities for highly-engaged ones. Increasing revenue ...

Discover key metrics, examples, and best practices in marketing measurement. Learn how to track performance, optimize campaigns, calculate ROAS, and align metrics with business goals for data-driven ...