Alaska Airlines has a straightforward approach to measurement and attribution. The company uses Google Analytics for multi-touch and data-driven attribution, paired with media mix modeling (MMM) ...

From today, you can now use Google Maps on your Garmin watch for on-the-wrist directions in real-time. Garmin has announced ...

The Alphabet-owned Waymo has confirmed it will now begin testing of its robotaxis in Philadelphia. Rides will continue to ...

As the growing tide of travelers strains housing, water and hot spots, protests and measures to lessen the effects of ...

For the 10th year running, Malta is top of the Rainbow Map, an annual chart that ranks European countries on their respective ...

Tesla CEO Elon Musk fired the automakers VP of manufacturing and operations, Omead Afshar, on Thursday. The move follows ...

Google Maps' feature that uses AI to predict when walking or taking transit will get you to your destination in roughly the same amount of time as driving is headed to Copenhagen, Stockholm, and ...

Google introduced new features in Google Maps on Wednesday to promote sustainable travel across Europe, including the addition of public transit and walking route suggestions, integration of long ...

With the Esports World Cup quickly approaching, the office of the foundation organizing the tournament was buzzing with employees running qualifying matches and finalizing the opening ceremony of the ...

One such initiative aims to build a public index to support new search engines and reduce Europe's reliance on Google and Bing. Early trials of the Open Web Index are set to begin next month.

Alphabet Inc.'s Google is facing at least 160 billion euros in damage claims from dozens of price comparison websites across the European Union which allege that the search and advertising giant ...

Alphabet’s Google will change how it offers its Maps and Automotive Services features to car manufacturers in Europe, Germany’s antitrust watchdog said as it wields a relatively new digital ...