Mark Zuckerberg shook up the marketing and advertising world with multiple announcements earlier this year, explaining that Facebook will be undergoing some changes in 2018.

Facebook is preparing to roll out a new feature on Pages and popular Profiles that will help increase interactions with fans and readers: Replies. Up to now, visitors could comment on a post but ...

How to Write Good Facebook Content for a Business. With more than 900 million users, ... The promise of reward encourages people to engage in conversation about your company.

The simplest and most direct way to deliver content to your audience is through a Facebook Messenger chat blast, which earn 60-70% open rates on average. Chat blasting lets you boost engagement ...

Make them laugh. Companies often err on the side of being too serious and businesslike. However, Sprout Social found that 71% of consumers watch videos on social media to laugh.By using humor on ...