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Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...
The Dublin 7 football club has announced a new collaboration with the iconic Manchester group, just in time for their sold ...
As AI makes it easier to generate, replicate, and scale design, the rarest resource left is evidence of intent. Brands will ...
Savannah College of Art and Design students and alums go to the 2025 Cannes Film Festival on a trip all made possible by SCAD ...
Among marketing firms in the Atlanta area, Ground Work Agency is a relative newcomer that stands out for its dual mission of ...
Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...
Months after the Niskayuna school district voted to change its school nickname, the town has approved a new logo.
A version of this article appeared in the May–June 2025 issue of Harvard Business Review. Zach Mercurio is a researcher and adviser on purposeful leadership and meaningful work.
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