Charlotte Hornets star guard LaMelo Ball is an avid Fortnite player, and he was able to add his touch to the popular video game. On Wednesday, PUMA ...

Don’t wear Ja Morant’s signature shoe if you’re playing against him. Sure, it might help your performance, but you might be ...

Ja Morant's second signature shoe, the Nike Ja 2, is set to be released this week. Here's everything you need to know.

A Marietta native and NBA champion is launching his own athletics brand instead of taking on $50 million in endorsements.

A “misleading” online advertisement for $35 Nike sneakers has been banned in Britain for failing to make clear that the product was actually targeted at children and therefore the offer didn’t ...

If there’s not an acute pain point that’s drawing tears, sticking it out should reinforce the idea that if he asks to try ...

As WNBA Toronto’s first president, Resch has plenty to do leading up to the team’s 2026 tipoff: sorting out jerseys, sponsors ...

Adan Diggs is 15 and yet to play in a high school basketball game but he is getting help with the NIL process.

Ryan Murphy Says He Wrote ‘Grotesquerie' Role "Specifically" For Travis Kelce: "He Really Was Amazing" ...

Anthony was the first signature athlete under Jordan Brand and since then the Jumpman has gone to new heights.

When former NBL player Jason Joynes married his wife Michelle the pair took a photo where he stood behind her and wrapped his ...

Originally released in 1985, Nike Air Jordan sneakers are one of the most iconic shoes in basketball and pop culture. And with their 40th anniversary coming up in 2025, the sports apparel company has ...