The district started working with Jostens earlier in the 2024-25 school year to try to find a character to represent the "Northmen" identity — a name the district is planning to keep.

The Big Ten is home to some of the biggest and most historic brands in college athletics. Those schools also have some of the ...

The best aerospace and defense ETFs can help investors capitalize on higher government defense spending or hedge against the ...

Their attempt at a modern and progressive rebrand stands in contrast to Jaguar, which retired its jaguar logo last year for a ...

Helicopters hoisted individual 14-foot-tall letters spelling out Wells Fargo on two sides of the tower at 550 S. Tryon St. The former Duke Energy headquarters building is one of the tallest and ...

Yesterday, when I was writing about Bentley’s logo re-design, I used the Ford logo as an example of just how long-lived ...

Soft drink brand Ribena has unveiled a refreshing brand revamp, bringing its heritage identity into the modern era. With a ...

Name generators are a fast and efficient way to kick off a brand, especially for startups and solo founders. They can provide inspiration, but the real challenge is turning that raw idea into a ...

Simpson Thacher & Bartlett has undergone some reorganization, creating three new leadership roles.

Fans of Beloit College athletics will see their Buccaneers decked out with a new logo for the first time in over 45 years.

Urban logistics manufacturer Flexis, which was formed by a joint venture between Renault, Volvo and CMA CGM, has revealed its ...

It’s a new day for one of Philadelphia’s most iconic musical legacies. On July 1, The No Name Pops is reborn as the Philly ...