Mars Wrigley, which owns M&Ms, is trying to make the characters — particularly the female ones — more "current" and "representative of our consumer," Vincent said. The revamped footwear is "a ...

Mars Wrigley, which owns M&Ms, is trying to make the characters — particularly the female ones — more "current." They'll have more prominent placement in ads, with the aim of ...

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M&M's branding is getting a refresh. The candy's anthropomorphized chocolate characters are being made over, and the logo is also getting a tweak.

The missing 6-foot yellow M&M character that was stolen from Beaumont Farm in Wallingford sometime in mid-May 2023, shown here holding hands with a blue, male peanut M&M character. Owner Billy ...

M&M's says its candy characters will return after the Super Bowl on Feb. 12, 2023. During its Super Bowl ad, M&M's said, fans “will get to experience the full Super Bowl LVII campaign storyline ...

"M&M's will not be satisfied until every last cartoon character is deeply unappealing," Carlson said. The take machine whirled online, too, from Twitter to publications.

Mars is putting its M&M’s spokescandies on “indefinite pause” after a recent release of limited-edition female packages of the candy and changes to the iconic M&M characters became ...