It’s the dude from I Know What You Did Last Summer.Allegedly, some live surf cams captured this iconic horror film cosplay, and folks have been posting it to their feeds. While somewhat unsettling, ...

Logan Kilpatrick has become the public face of Google's AI offensive, and, intentionally or not, a one-man marketing machine.

This article examines Johnnie Walker's marketing foundations including the distinctive bottle shape and label colors. Read ...

Pac-Man may be the best-known video game of all time, but a new book gives an unprecedented insight into its history.

Besides giving pedestrians the thumps-up to cross, pressing the button on the traffic-light pole changes the signal lights pattern.

With over 3,000 dedicated fans on Facebook—mostly students—the Green Man can easily communicate with the desired target audience. As a key element of promoting an HP-sponsored tailgate before ...

Wander around a supermarket and you’ll bump into all sorts of characters: Tony the Tiger, Toucan Sam, Cap’n Crunch and Buzz Bee in the cereal section. Mr. Clean, Brawny Man and the Charmin ...

A man in Wisconsin known for his iconic Halloween decorations died Monday falling from a ladder while decorating his house.

Oracle's marketing team "imploded" following layoffs and the departure of its CMO this summer. Its new leader, Jason Maynard, has a mandate to cut costs and has been called a "hatchet man." Some ...

Tom Ford's A Single Man, starring Colin Firth, highlighted an important straightwashing debate when it came to being marketed in 2009.

In a bold maneuver, Jony Ive enlisted Apple’s marketing department to refresh the platform’s core icons.

From Lolita marketing to on-stage sex acts and now a controversial cover for new album Man’s Best Friend, is Carpenter ...