To A Land Unknown', 'Wild Diamond', 'We Are Guardians', 'Abraham's Boys: A Dracula Story', 'Sovereign' among new indie films opening this weekend.

While the club had no choice but to choose a new logo, the debacle serves as a reminder that it's sometimes not wise to stray too far from tradition for a brand that has a loyal following. Drawing out ...

Many companies will consider consolidation to enhance their strengths, reduce competition or achieve financial or operational ...

In this episode, Kevin Indig unpacks how AI Overviews impact search, brand trust, and what marketers need to prioritize now.

The University of Utah says it’s worried its block U symbol isn’t distinct enough — so it’s now moving to a new logo.

Warner Bros. Discovery has settled on a date to reskin the Max streamer back to HBO Max: Early this Wednesday morning, ...

The school is changing its name and branding to reflect its ongoing academic priorities and help it recruit students.

Bob Jordan recently introduced major changes to the way the low-cost airline works, which caused a stir among loyal fliers ...

Marketers often worry that performance marketing and its focus on short-term sales is crowding out brand-building activities aimed at enhancing customer perceptions of their brand—and is ...

Republican businessman Nate Morris has entered Kentucky’s competitive campaign to succeed longtime Senate power broker Mitch McConnell.

Change isn’t coming — it’s already here. In nearly every corner of business, and particularly in the legal industry, the pace of innovation is accelerating. Marketing and public relations ...

The Boston Bruins have a new logo that some fans may recognize.