We sat down with McKinsey partner Robert Tas to discuss the report findings, reasons for the CMO-CEO disconnect, how ...

C3.ai, Inc. AI is doubling down on a go-to-market strategy centered around its rapidly expanding partner ecosystem. In the ...

NEW YORK, Nov. 25, 2024 (GLOBE NEWSWIRE) -- McKinsey & Company has been named a Leader in the IDC MarketScape: Worldwide Retail Media Network Service Providers 2024 Vendor Assessment (doc ...

You now have the framework and vocabulary to evolve a revenue growth strategy based upon constantly evolving market conditions. For example, a review of below-expectation channel performance might ...

India's 18 future arenas - from EVs and semiconductors to AI and space - could drive 30% of its GDP growth by 2040, making ...

Eight out of 10 found measuring performance marketing key, but only four out of 10 said their businesses were “mature” enough to handle it. Delivering growth becomes more challenging with new ...

The new research ‘Connecting for growth: A makeover for your marketing operating model’, explores the strategic, technological, operational, and performance-related gaps that consumer CMOs need to ...

A recent McKinsey report surveying C-suite-level marketing and growth officers from CPG and retail companies revealed what the industry has known for some time: the purview of the CMO has expanded… ...

O nly 27% of marketing leaders believe that their current operating models are fit to drive growth, reveals a McKinsey report. This survey was done of over 100 C-level executives in the consumer ...

Beyond OpenAI's pioneering work, we're seeing Elon Musk's XAI enter the arena with Grok 3, while Chinese company DeepSeek has launched their R1 model at a fraction of previous costs.