New research from the On-Pack Recycling Label (OPRL) packaging labelling organisation reveals that packaging labels remain ...

Consumer freedom is the ability of people to decide what they buy, how much they spend, and how they control their resources. It is related to purchasing power, which is the value of money in buying ...

The UK’s digital marketing landscape in 2025 will be defined by agility, innovation and accountability. Businesses that embrace AI while upholding strong ethical standards, that harness data while ...

PepsiCo, Campbell’s and others are shrinking packages with lower-price options to spur sales.

Looking ahead, KPMG's Chai said the evolution of consumer behavior and demands will be the key driver of the sector's ...

Despite its promise, the study finds that the credibility of social media as a channel for promoting sustainable consumption ...