At Variety's Entertainment Marketing Summit, executives from legacy studios, streamers, TikTok and Google kept returning to one idea: authenticity.

The SEO of 2025 wears many hats: strategist, researcher, collaborator. This is the new SEO mandate – and how to stay relevant ...

MERIHAND, a South Korea-based innovator in AI-driven diagnostic and therapeutic technologies, is proud to announce its participation at CES 2025. The ...

that ease the design process and help you create professional-grade images, whether you're working on your latest marketing campaign or just touching up treasured snaps. It'll come as no surprise ...

Nestled in the heart of Missouri, the Route 66 Diner in St. Robert is precisely this kind of delightful discovery—a genuine article in a world increasingly filled with contrived experiences.

Virginia Slims co-opted women’s liberation slogans to build a modern female image ... for tobacco counter-marketing, which should undermine tobacco brand imagery and promote aspirational smoke-free ...

Together, they form an ancient marketing playbook that still makes sense today. Aristotle’s ancient rhetoric is wildly ...

Omnichannel marketing is no longer a luxury—it’s essential for modern dealerships. Customers expect a unified experience, and those who deliver it will win more often. To get started ...

As digital fatigue sets in, businesses are turning to tactile marketing to make a lasting impression. In a world saturated with online ads, custom promotional products are cutting through the noise.

63% of marketers are already using generative AI and 79% plan to expand adoption in 2025—solidifying AI as a foundational element of modern marketing. But while many organizations are adopting ...