Below, I've rounded up 9 recommendations for things to do before you design a logo – or rather, before you create the final mark because I'd argue that these are all part of the design process proper.

Jaguar Land Rover is now JLR, and that has split Jaguar, Land Rover, Range Rover, Discovery, and Defender into their own ...

A new logo and pattern have been developed for the storied luxury SUV brand, but we're not so sure it was worth the effort.

Jaguar Land Rover, now JLR, has a funky new logo for Range Rover to help distinguish the brand as part of JLR's recent House ...

Unveiled alongside this new logo is the Range Rover Pattern. It consists of dozens of interlocking Rs, and while JLR has yet to announce what this pattern will be used for, it could be well suited to ...

Range Rover now has its own logo for the first time. The luxury automaker is unveiling a sleek new look as it gears up to launch its first electric SUV later this year. Since it launched its first ...

Wheeling Heritage, with support from the City of Wheeling, has introduced a fresh and festive new look for downtown’s City of Lights. The new logo was designed by West Liberty University student ...

Dynamic turnkey, Design + Build firm has launched a new brand identity, marking a new chapter for the business under the name ...