All were named for seashells: the Conch, Clam, Elax, Bullmouth, Volute, Turbo, Trocas, Spondilus, Nerite and Cowrie. The tradition endured after Shell’s merger with Royal Dutch Petroleum in 1907.

"We ended on the murex seashell as the final design inspiration. We loved that this was an object that the Greek goddess Venus used to comb her hair." ...

Our admiration for seashells even predates writing. Archaeologists in Israel recently unearthed the remains of a clamshell necklace made about 120,000 years ago. As enduring as our fascination ...

ON the shore of the Great Bitter Lake in the neighbourhood of Fayid, the most conspicuous member of the molluscan fauna is a gastropod which, according to the authorities at the British Museum ...

The Murex d’Or, French for the Golden Murex award, ... The award’s name was a tribute to the murex seashell, which produces the Tyrian purple dye, widely used during Phoenician times.