The NBA is known for allowing its teams to take some risks with alternate uniforms, and as such the 2024-25 array of City ...

Rutgers men's basketball stars Ace Bailey and Dylan Harper on Thursday signed a name, image and likeness (NIL) endorsement ...

Before Caitlin Clark even struck a shot Wednesday she was showing off the shiny gold soles on the bottom of her custom Nike ...

LeBron James has built an impressive portfolio of sponsorship deals throughout his career, establishing himself as one of the ...

It's not just a sign that Nike and Sinner are moving on from his "carrot" era—it also hints to an exciting shift happening within the brand's big-name roster.

World No. 1 Jannik Sinner was spotted hitting the courts in Turin in anticipation of the high-profile ATP Finals starting next week. The Italian was seen in unique Nike gear while practicing.

Kristy Snyder is a freelance writer and editor with 12 years of experience, currently contributing to the Forbes Advisor Small Business vertical. She uses her experience managing her own ...

Now 14, Connor has channeled that experience into designing a pair of custom Nike shoes for the 20th Doernbecher ... Connor is now a freshman at Union High School. The tumor in his brain is ...

In addition to rehashing one of 2023’s most coveted collaborations with the release of a new “Tour Yellow” Corteiz x Nike Air Max 95 ... to the collaboration. Custom Corteiz details include ...

Ja Morant’s new Nike Ja 2 shoes will launch with three community events in Memphis, including limited-edition merchandising ...

There were shelves piled high with turquoise shoe molds ... birthing streetwear brands like Stussy and Supreme. Nike rode that wave all the way to the top, earning tenfold what it did in 1985.

Three of the Triad’s top rivalries take place in one week ... has surrendered 41.3 over the last three games, with a season-high 51 points given up to Mount Tabor last week.