Gunnar Wiedenfels told an investors conference "there’s a lot more openness to discuss the options" ahead for additional ...

The surprise rebrand follows the change of HBO Max into Max only two years ago. Max, soon to be HBO Max, is the streaming platform home to the likes of Game of Thrones, The White Lotus, The Sopranos, ...

Looking to draw on the heritage of its portfolio, Warner Bros. Discovery is rolling out an initiative called WBD Storyverse, which aims to “recapture the magic of the original IP through a ...

Warner Bros Discovery is hitting rewind on Max’s branding, bringing back the HBO name it dropped from the streaming service two years ago. The company will rebrand its streaming platform as HBO ...

It’s not Max, it’s HBO Max. Warner Bros. Discovery has decided its streaming service Max would once again benefit from being associated with the most prestigious brand name in TV history.

Brandon Sklenar (Drop) is set to topline F.A.S.T., a long-gestating action thriller that mega TV producer Taylor Sheridan has scripted for Warner Bros. In the film, a former special forces ...

Warner Bros. Discovery characters appear in movies, TV shows, comic books and videogames. Now the company wants to make a new effort to book them cameos in commercials. As part of a new initiative ...

After two years, the home of HBO is putting its most valuable brand back in the name of its streaming service.

With cord-cutting and streaming options becoming more and more common, Warner Bros. Discovery confronts a lot of uncertainty in the media environment. Financial pressure has been placed on the ...

In advance of this make-it-or-break-it film, Warner Bros. CEO David Zaslav recently stated that when it comes to the company’s DC Comics characters, the four cornerstones of their superhero ...