Color consultant Laury Rosenthal gave props to Pantone for choosing a shade of brown for the first time in its 25 years of selecting a color of the year. Still, she wishes the color was a tinge ...

Pantone isn't the only color system of its kind. But thanks to an innovative founder and savvy marketing, it's become the industry standard.

Each year, Pantone selects a color meant to reflect the trends, moods and happenings in the zeitgeist. (Pantone Color Institute) Each year, since the turn of the millennium, word arrives from on high: ...

Pantone wants $15/month for the privilege of using its colors in Photoshop Changes have already hit some users, but communication and timing are muddled.

On Thursday, Pantone declared "Mocha Mousse" as the color for 2025. The "evocative soft brown" or "warming rich brown hue," the company said in a press release, "nurtures with its suggestion of ...

Pantone’s 2025 Color of the Year revealed Each year, Pantone chooses a color that reflects the global mood and attitude.

Pantone's Color of the year 2025. Pantone Eiseman adds that Mocha Mousse “extends our perceptions of the browns from being humble and grounded to embrace aspirational and luxe.

Pantone announced Mocha Mousse as its 2025 Color of the Year. Here are the colors that were selected for the honor over the last 10 years.

The Pantone company built a business by standardizing the way designers and companies communicate about color. But one artist is challenging their color monopoly.

Pantone isn't the only color system of its kind. But thanks to an innovative founder and savvy marketing, it's become the industry standard.