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PepsiCo Closes Historic California Frito-Lay Plant Amid Shifting Consumer Demand and Cost PressuresLay factory in Rancho Cucamonga, California, served as a significant industrial cornerstone and a major employer in the ...
The bold logo shift after 14 years resonates with the “ripple, pop, and fizz” effect. To celebrate, Pepsi has activated over 120 CGI moments across the globe in a coordinated first.
Last week, Pepsi unveiled its first new logo in 14 years. We catch up with the cola company’s chief marketing officer, Todd Kaplan, to talk about its history, rebrand and future.
Pepsi unveils new logo, branding ahead of iconic cola’s 125th anniversary The richer “electric” blue and black (now the color of Pepsi Zero Sugar cans) will be used across the portfolio to ...
Global beverage brand Pepsi has unveiled a new logo and visual identity, its first significant rebrand in 14 years.
A statement released by Pepsi explained the new look will be rolled out in the North American market this fall, during their 125th anniversary, and globally by 2024.
Pepsi has unveiled a new logo for the first time in 14 years.
Pepsi says the change in can color highlights “the brand’s commitment to Pepsi Zero Sugar.” Pepsi is unveiling a new logo and visual identity system after 14 years.
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