Perceptual maps are the only way to understand what your position is in the market and how the market views you vs. your competitors. In fact, if you don't have a perceptual map, in essence you're ...

Here is a table for the FP&A market created in my perceptual mapping application. Once I filled out the table, I clicked on the "Create Star" button to create the perceptual map you saw earlier in ...

Netherlands, 11th Sep 2024 - The technology has changed the dynamics of trade and commerce. There has been a shift in the working of customer relationships. It is the customer that matters. You ...